Illustration competition launched to promote Sino-Italian cultural exchange

The Robo x TANG meet DAVINCI Global Illustration Competition was officially launched during the 22nd China (Shenzhen) International Cultural Industries Fair (ICIF) on May 22, in a bid to seek outstanding works from illustration creators around the world.

Guests jointly launch the Robo x TANG meet DAVINCI Global Illustration Competition. Courtesy of Sino-Italian Da Vinci International Culture and Art Center

Initiated by Tang Zeming, a veteran digital artist and founder of Kevin International Creative Studio, the competition is led by Coco Tang, head of the Sino-Italian Da Vinci International Culture and Art Center.

Centered on the fusion of Eastern and Western art, the competition will use illustration as a medium to tell stories of Chinese cultural creativity and help original Chinese art reach the international stage.

To address the bottleneck of isolated development in the cultural and creative industry and integrate high-quality resources across the full industrial chain, the China-chic Culture Go Global Industry Alliance was also officially established.

The alliance brings together 15 core member organizations, including the Sino-Italian Da Vinci International Culture and Art Center, Kevin International Creative Studio, the China Children’s Book Printing Innovation Research Center, and Zhongshan Polytechnic.

It covers the full industrial chain, from culture and arts, creative design, and higher education and research to printing and manufacturing, brand media, finance, and legal services.

The alliance aims to build an integrated industry-academia-research-business ecosystem for global expansion. In the future, it will focus on resource sharing, collaborative innovation, and joint empowerment, helping original IPs from the Guangdong-Hong Kong-Macao Greater Bay Area move toward standardization, branding, and internationalization.

The launch of these three major initiatives at the ICIF marks a new stage in the systematic, industrialized, and international development of Chinese cultural expansion in the Greater Bay Area.